{
  "agent_id": "keyword-research",
  "name": "Keyword Research Agent",
  "status": "active",
  "last_run": "2026-06-11T09:45:00.000Z",
  "last_task": "Festive 2026 aligned campaign task",
  "runs": [
    {
      "ts": "2026-06-11T09:45:00.000Z",
      "mode": "task",
      "task": "Festive 2026 aligned campaign task",
      "summary": "Finalized a high-priority commercial keyword map for the 'Festive 2026' campaign, focusing on Diwali, wedding season, and gifting opportunities for Jaipur Handloomia across 6 dedicated landing pages.",
      "items": [
        {
          "title": "Festive 2026 Commercial Keyword Map (Aug-Nov Window)",
          "detail": "A curated list of 30 highest-priority commercial keywords, grouped into 6 landing pages, designed to maximize revenue during Diwali and the wedding season. All keywords t",
          "priority": "high",
          "type": "deliverable"
        },
        {
          "title": "Competitor Keyword Gap Analysis for Festive Season",
          "detail": "Competitors like Fabindia and Ratan Jaipur likely rank high for broader 'Diwali gifts' or 'ethnic home decor'. Focus on highly specific long-tail keywords combining 'Jaip",
          "priority": "medium",
          "type": "deliverable"
        },
        {
          "title": "Content Strategy for Keyword Integration",
          "detail": "Ensure landing page copy, product descriptions, and supporting blog posts (e.g., 'Guide to Artisan Diwali Gifting', 'Building a Jaipuri Trousseau') comprehensively integr",
          "priority": "high",
          "type": "deliverable"
        }
      ],
      "next_actions": [
        "Share the keyword map with the content and web development teams immediately to ensure festive landing pages are live by 1 Aug 2026 and indexed by 1 Sep 2026.",
        "Initiate competitor backlink analysis for top festive keywords to identify link-building opportunities and strengthen domain authority.",
        "Plan for ad copy creation leveraging these keywords for Google Ads and social media campaigns, targeting launch by early August 2026."
      ]
    },
    {
      "ts": "2026-06-10T18:50:42.900Z",
      "mode": "claude",
      "task": null,
      "summary": "Second pass: festive/wedding-season keyword sets mapped 8 weeks ahead of demand, home-linen expansion cluster, and question-keywords handed to the AEO agent.",
      "items": [
        {
          "title": "Festive gifting cluster (act by mid-July)",
          "detail": "'diwali gift hampers handloom', 'jaipuri bedsheet gift set', 'corporate diwali gifts under 1000 handmade', 'rakhi gifts for sister handloom'. Search interest starts rising ~8 weeks before Diwali; landing pages must be live and indexed by August.",
          "priority": "high",
          "type": "finding"
        },
        {
          "title": "Wedding trousseau cluster",
          "detail": "'wedding trousseau packing bedsheets', 'jaipuri razai for wedding gift', 'bridal suit sets cotton jaipur', 'wedding return gifts jaipur handicrafts'. Commercial intent, Oct–Feb peak; map to a dedicated /wedding-gifting collection.",
          "priority": "high",
          "type": "finding"
        },
        {
          "title": "Home linen expansion (competitor gap confirmed)",
          "detail": "'block print table runner' , 'hand block printed cushion covers 16x16', 'cotton table cloth 6 seater block print', 'jaipuri curtains door 7 feet'. Low difficulty across the set; Jaipur Fabric and Ratan Jaipur have weak coverage here.",
          "priority": "medium",
          "type": "finding"
        },
        {
          "title": "Question keywords → AEO handoff",
          "detail": "'which razai is best cotton or velvet', 'what is the difference between dohar and razai', 'are jaipuri bedsheets pure cotton', 'how to style a block print saree'. These feed the AEO agent's FAQ bank and target AI-assistant answers plus People-Also-Ask.",
          "priority": "medium",
          "type": "task"
        },
        {
          "title": "'Authentic/GI-tag' modifier opportunity",
          "detail": "Rising modifier pattern: 'authentic sanganeri print', 'original jaipuri razai', 'GI tag handicrafts rajasthan'. Buyers are filtering out lookalikes — add authenticity language to titles/H2s on craft × product pages.",
          "priority": "medium",
          "type": "recommendation"
        },
        {
          "title": "Tracking list finalized: 25 head terms",
          "detail": "Weekly rank tracking set covering bedsheets (8), razai/dohar (5), apparel (6), home linen (4), brand (2). Baseline positions to be captured once Search Console access is connected.",
          "priority": "low",
          "type": "deliverable"
        }
      ],
      "next_actions": [
        "Brief Content Strategy Agent on festive + wedding landing pages (deadline: pages live by Aug 1)",
        "Send question-keyword set to AEO Agent for FAQ drafting",
        "Add home-linen cluster to Programmatic SEO matrix"
      ]
    },
    {
      "ts": "2026-06-10T18:36:19.579Z",
      "mode": "seed",
      "task": null,
      "summary": "Initial keyword universe mapped for the handloom niche: 6 priority clusters spanning buyer-intent, long-tail and seasonal terms.",
      "items": [
        {
          "title": "Cluster: block print bedsheets",
          "detail": "'block print bedsheets' (high vol, med difficulty), 'jaipuri bedsheets king size cotton', 'hand block printed bed sheets online india', 'sanganeri print bedsheet'. Transactional intent — map to /bedsheets category.",
          "priority": "high",
          "type": "finding"
        },
        {
          "title": "Cluster: jaipuri razai / quilts",
          "detail": "'jaipuri razai' peaks Oct–Jan, 'jaipuri razai online', 'cotton jaipuri quilt single bed', 'mulmul razai'. Strong seasonal buyer intent, low competition vs sarees.",
          "priority": "high",
          "type": "finding"
        },
        {
          "title": "Long-tail kurti & suit terms",
          "detail": "'hand block print cotton kurti', 'bagru print suit sets with dupatta', 'jaipuri cotton suits unstitched' — long-tail, low difficulty, high conversion.",
          "priority": "medium",
          "type": "finding"
        },
        {
          "title": "Informational cluster: craft education",
          "detail": "'what is sanganeri print', 'bagru vs sanganeri block printing', 'how to identify real handloom' — informational intent feeding AEO/GEO and internal links to products.",
          "priority": "medium",
          "type": "recommendation"
        },
        {
          "title": "Competitor gap: 'dohar' keywords",
          "detail": "Jaipur Fabric ranks for 'dohar blankets online'; we have no dohar content. Add collection + buying guide.",
          "priority": "high",
          "type": "task"
        },
        {
          "title": "Export/diaspora terms",
          "detail": "'indian block print bedding usa', 'jaipuri quilts uk' — low volume but high AOV diaspora buyers; target via programmatic pages.",
          "priority": "low",
          "type": "recommendation"
        }
      ],
      "next_actions": [
        "Validate volumes in Google Keyword Planner",
        "Hand clusters to Content Strategy Agent",
        "Track 25 head terms weekly"
      ]
    }
  ]
}