{
  "agent_id": "offpage-seo",
  "name": "Off-Page SEO Agent",
  "status": "active",
  "last_run": "2026-06-11T09:45:00.000Z",
  "last_task": "Festive 2026 aligned campaign task",
  "runs": [
    {
      "ts": "2026-06-11T09:45:00.000Z",
      "mode": "task",
      "task": "Festive 2026 aligned campaign task",
      "summary": "Festive 2026 link campaign targeting Diwali gift guide inclusion and features. Pitches for all identified targets must be sent out by August 15, 2026, focusing on Jaipur Handloomia's authentic block prints and Jaipur heritage for festive gifting and home decor.",
      "items": [
        {
          "title": "Major Indian Lifestyle Media (Online Editions)",
          "detail": "Pitch: 'Elevate Diwali Gifting with Jaipur Handloomia: Authentic Sanganeri/Bagru block-printed luxury textiles, from handcrafted bedsheets to elegant sarees, embodying Ja",
          "priority": "high",
          "type": "deliverable"
        },
        {
          "title": "Top Indian Home Decor Blogs/Magazines",
          "detail": "Pitch: 'Transform Your Diwali Home: Jaipur Handloomia's exquisite block-printed bedsheets, table linen, and Jaipuri razai infuse authentic Jaipur heritage and artisan cra",
          "priority": "high",
          "type": "deliverable"
        },
        {
          "title": "Indian Diaspora Media (US/UK/AU)",
          "detail": "Pitch: 'Connect to Your Roots this Diwali: Gift the authentic warmth of Jaipur Handloomia's Sanganeri block prints and artisanal textiles, bringing cherished Indian herit",
          "priority": "high",
          "type": "deliverable"
        },
        {
          "title": "Corporate Gifting Roundups/Platforms",
          "detail": "Pitch: 'Thoughtful & Sustainable Corporate Diwali Gifting: Offer unique, ethically sourced, authentic Jaipur Handloomia artisanal textiles – a gift of heritage and crafts",
          "priority": "high",
          "type": "deliverable"
        },
        {
          "title": "Sustainable/Ethical Living Blogs (India & Global)",
          "detail": "Pitch: 'Light Up Diwali Sustainably: Jaipur Handloomia's eco-conscious, artisan-supported block prints offer meaningful gifts that celebrate heritage and responsible craf",
          "priority": "high",
          "type": "deliverable"
        },
        {
          "title": "Indian Fashion Blogs/Magazines (Ethnic Focus)",
          "detail": "Pitch: 'Diwali Wardrobe Essentials: Adorn yourself with Jaipur Handloomia's elegant block-printed sarees, kurtis, and dupattas, celebrating authentic Sanganeri/Bagru arti",
          "priority": "medium",
          "type": "deliverable"
        },
        {
          "title": "Travel Blogs (Rajasthan/Culture Focus)",
          "detail": "Pitch: 'Bring the Spirit of Rajasthan Home this Diwali: Discover the story behind Jaipur Handloomia's artisanal textiles, a true reflection of Jaipur's vibrant heritage a",
          "priority": "medium",
          "type": "deliverable"
        },
        {
          "title": "Wedding/Bridal Blogs (Trousseau/Gifting)",
          "detail": "Pitch: 'Diwali Trousseau & Gifting: Exquisite Jaipur Handloomia block-printed bedsheets, razai, and suit sets, perfect for new homes and luxurious festive gifting, celebr",
          "priority": "medium",
          "type": "deliverable"
        }
      ],
      "next_actions": [
        "Develop personalized outreach emails for each target category.",
        "Identify specific high-authority publications/blogs within each category.",
        "Prepare high-resolution product images and brand story assets for media kits.",
        "Monitor competitor festive campaigns for additional insights and opportunities."
      ]
    },
    {
      "ts": "2026-06-10T18:36:19.579Z",
      "mode": "seed",
      "task": null,
      "summary": "Link-building lanes chosen: craft journalism, sustainability blogs, interior design and diaspora lifestyle press.",
      "items": [
        {
          "title": "Digital PR angle: artisan stories",
          "detail": "Pitch 'the families keeping 300-year-old Sanganeri printing alive' to feature writers — strong link magnet with EEAT halo.",
          "priority": "high",
          "type": "recommendation"
        },
        {
          "title": "Guest post targets",
          "detail": "Sustainable-fashion and slow-living blogs (high relevance, attainable DR 30–60). Prepare 5 pitch angles on natural dyes and ethical sourcing.",
          "priority": "medium",
          "type": "task"
        },
        {
          "title": "Broken link building",
          "detail": "Find dead links on craft/textile resource pages (museum sites, craft councils) pointing to defunct handloom stores; offer our glossary/pillars as replacements.",
          "priority": "medium",
          "type": "recommendation"
        },
        {
          "title": "Competitor backlink gap",
          "detail": "Audit Jaipur Fabric & Ratan Jaipur referring domains; prioritize replicable directory, press and blog links.",
          "priority": "high",
          "type": "task"
        }
      ],
      "next_actions": [
        "Build 50-site outreach list",
        "Coordinate with Backlink Outreach Agent on sequences",
        "Set up brand-mention alerts for unlinked mentions"
      ]
    }
  ]
}